Netvibes makes it simple to discover key insights into your brand, products or industry and then use those insights to drive better, faster decision making. In January we launched PushWeb for all Netvibes Premium dashboards, enabling you to automatically publish charts, data and content online as a custom report on your own webpage.
With new Restricted Access for PushWeb, you can now control who sees your online reports. Publish PushWebs with a password or behind a gated registration page in order to track leads or share information with select, target audiences.
Within the next four years, estimates show that an average of 20.9% of all marketing budgets will be spent on social media. Managing your brand on social media can be a daunting task. Campaign metrics from Facebook, Twitter, Instagram, LinkedIn and other platforms often focus on “vanity metrics,” such as the number of likes and retweets, making it difficult to gauge how successful your campaigns are in furthering your most critical business goals.
A company’s return on investment, or ROI, is the central metric that businesses generally use to determine whether the benefits of an investment have outweighed the cost. So, how do you measure ROI with social media? In simple terms, first you must identify the goals of your campaign and decide what metrics you need to measure, then collect the data and analyze. Here are a few steps to help get you started:
We know you feel obligated to check your work email during vacation. But if you want to get away and the opportunity to recharge, let your Netvibes dashboard take over your digital day-to-day tasks!
With Netvibes Potions, automated actions are only a click away. You choose the Trigger(s) that will activate the Potion, along with the Action(s) that you want Netvibes to do, and your dashboard does the rest. That’s it!
So get ready to unplug, put your work phone away, and soak in those summer moments while Netvibes works for you.
☼ Before relaxing on your sunbed
In How to measure the success of your Twitter outreach campaigns, we introduced Twitter analytic functions, enabling you to better understand what is being said and shared, by whom, about any topic on Twitter.
Everyone knows a tweet needs to reach enough people in order to resonate effectively. This tutorial will teach you how to dig into Twitter reach metrics in order to discover how content is being spread and how it has changed over time within your Netvibes Premium Dashboard.